That blend of citrus fruits with resins and labdanum is SO sharp its quite ridiculous. I can't tell you how much this scent reminds me of absinthe or wormwood it's almost like menthol vapours, reminiscent of some sort of smelling salts for reviving the unconscious. So 'Invigorating' is a totally appropriate name for this juice. I wouldn't call this fruity as such the resinous, balsamic quality is more apparent than anything. The drydown is thankfully mellower than the opening. This is NOT at all for beginners, I think you have to be pretty seasoned to appreciate it...it's not my thing but It's not outside my realm of understanding. So yet another great scent from this house. Boadicea keeps on performing, I've not encountered a fragrance yet that I've been underwhelmed by but they have plenty so there's still time. Would I wear Invigorating? No, not my cup of tea.