The House of Bō has unveiled Ave María a few weeks ago and the hype surrouding this release has been consistent. And big.

Crafted with blend of luminous notes, Ave María opens with a captivating burst of dewy Gardenia. This fresh, floral introduction sets the stage for a heart that blooms with African Neroli, a note revered for its honeyed, citrusy glow. As the fragrance evolves, it descends into the intoxicating depths of a merlot Red Wine accord—velvety, rich, and utterly sensual.

Founder and Creative Director Bernardo Möller describes Ave María as "a powerful potion that glistens with immaculate romance, embodying the eternal pull of love and the light it creates." It’s a fragrance that exists in a universe where love radiates endlessly, tethered to the earth yet always reaching for the divine.

A Scent That Evokes the Ethereal

Fragrance enthusiasts across the internet have been captivated by its smooth evolution. One admirer describes it as "stunning, ethereal, and absolutely divine," a perfume that moves with effortless grace from light to dark, innocence to seduction. Another praises its flawless balance, noting that the interplay of florals and warm woods is so seamlessly blended that it feels like a natural extension of the wearer.

The Face of Ave María: Kathleen Lights & The Water Nymph Campaign

To bring the vision of Ave María to life, the House of Bō has partnered with renowned beauty influencer Kathleen Lights, who serves as the face of this magical release. She perfectly embodies the essence of Ave María—magnetic, radiant, and deeply enchanting.

The campaign itself is a visual masterpiece, drawing inspiration from the ethereal beauty of water nymphs. Set against a backdrop of glistening waters, Kathleen Lights appears as a divine muse, embodying the purity, allure, and mystery of the fragrance. There's a sense of otherworldliness, reinforcing Ave María as a scent that bridges the realms of the earthly and the celestial.

The fragrance is available in two formats, 40 ml and 75ml, both feature the famous stone cap - this time of iridescent Opalite.