Oh my. The opening reminded me of a million other perfumes, not in a bad way, but I was like er OK nothing new, and I even got some of those frags out and smelled them alongside it (they were totally different of course ha). But what ensued was a journey into heaven, with fizzy citrus top notes glimmering above a mossy, musky, spicy and rich base. It keeps getting better and better and yes, it's as good as eveyone said. For the record, two of the other frags I immediately tested alonsgside were Bois du Portugal and Lalique Pour Homme (Lion). They are identical to each other after the initial 5 mins, but don't resemble NYI at all aside from being roughly in the same wheelhouse. I really don't get the comparison. NYI is far better than either of those two (the Lalique being my preferred scent thereof due to price, lack of cuntyness, and price). New York Intense has to be worn to be believed. It is traditionally masculine, which is one of the things that put me off at first, but it's so good it transcends this piffle of masculine/feminine fragrances. Also. I'd love to smell this on a woman I was dating. One more thing, after a while, the incense starts to creep in, putting me in mind of Amouage, though not one specific perfume of theirs, more like their vibe. Or maybe it reminds me of the remnants of Sunshine Man. Either way, it's a win by all measures. I agree this is a masterpiece, up there with Interlude Man. Update: this is the most "goes on a journey" perfume I own, just utterly brilliant every time.