I haven't even looked at the price but if you have to be concerned about such things....you can't afford it, and I can't afford it. I usually wait until I've worn a fragrance a couple of times or at least until the latter stages before even contemplating a review but this one had me excited. I let out an audible, semi orgasmic sigh of absolute satisfaction when I first sprayed this. Roja Dove's London is supreme, the reason for this is clear right from the start...possibly my favourite ingredient...Labdanum. London screams labdanum, the opening is sharp, making your nose tingle and the intense resinous nature is immediately apparent. The opening is beautiful and combines a host of other notes clove, cardamom saffron but frankly they are short lived and the life of this fragrance is in the incense. It's a heady mixture which changes all the while from effervescent olibanum/galbanum to darker chunkier more spiced tones of tolu balsam and then the dry, dusty benzoin. I think that's just the wonderful nature of labdanum, it's kinda all those things at the same time. The base is soft deep deep woods I think there's even a hint of vanilla in there just to round out what is an excellent fragrance. The performance was good as expected and opening aside, the transitions even within an accord of resins just speak to how complex they are in their own right. I loved Roja Dove's London and if money was no object I'd buy it tomorrow.