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Toss!!! A great big bag of wank! I know I need to Stop being a snob, stop whining and bleating on about a harmless, mass market designer release, which is harming no one and after all, doesn't smell like sewage or anything. But No. Actually Ralph Lauren can still, bore off!!! I have to keep reminding myself that the fragrance industry is not for me, or anyone who has so much as a passing interest in all things olfactory, because this just sucks all the joy out of the room when you spray it. I mean what is the point of this release? Really? Even if they recycle the same stuff don't do it over and over, year after year, at least give us something out of step with the cycles of the rest of the homogenised crap floating around. I get it okay, everything is derivative but we need to stop this capitalist, 'grow or die' mentality, why do brands feel they need a certain amount of new releases to stay relevant? but I suppose I can't have it both ways, because that is ultimately dictated by consumers who perpetually want 'new' stuff all the time. There's no easy answers. Yes this does smell quite a bit like Y, a fragrance I really didn't like (edt not the edp which I actually thought was a little better) It's a blend of exactly the same, mind numbing shit you've been served before, fresh, amorphous, woody, citrus, musk, mild oceanic undertones of ambroxan and mild wood.amber AC's. (also might be none of that?) It's so generic it almost defies description (which is an achievement of sorts I suppose) such is the chin roll of apathy it induces, it's a hollow, empty shell, devoid of anything resembling a soul. For this reason I hate it and it's the enemy of good perfume. Strong, melodramatic words you might think, but snapping out of my bout of apathy for a moment....I'm just tired of it man! Just plain fed up. I want to try a new designer release with little fanfare like this one and discover a hidden gem, or something that's not very good but at least some semblance of effort was put forth. But I suppose it just makes the Guilty absolutes and Toy Boy's of this world all the more rare and rewarding when the mainstream says, go on, have something which is actually worthwhile. Ralph Lauren made a new bottle/campaign and everything for this, they needn't have bothered.
