I remember trying this what seems like an age ago and thinking it was okay but nothing to write home about. Upon revisiting...and letting it drydown...I LOVE IT! The sweet fruitiness of the mandarin orange in the top is perfectly accented by the fresh spices running through it, with all the notes chiming in harmony to create something that is to me quite unique and above all masculine. All I hear in Tom Ford reviews is people moaning about the price, it's an expensive brand if you like the scent enough you'll pay for it, if you don't ? You won't ...it's as simple as that to me. Another thing people expect is that high Price is some guarantee of great sillage and longevity which it isn't. I'd have to say that all the Tom Fords I've tried have been short lived. If I thought any of the range had mass appeal it would be this one and the extreme both are great masculine scents and come highly recommended by me. Update: Still love this!!!! To me it's an absolute classic, I'm a little more sympathetic towards people complaining of poor longevity and projection...it's very subtle indeed. I think that might just be my nose though because I got a compliment from my mum on this one the other day and she NEVER comments positively on what I wearing. It's usually 'that's awful' or 'that's too strong' so the fact she liked this was praise indeed and I wasn't even that close to her so it must project with more gentlemanly descresion than I'd realised.